Grow your agri business in India with Newway Agri
Newway Agri is our agriculture division. It helps seed, fertiliser, crop-protection and biostimulant companies enter India and win farmers once they’re here. Global brands use it as their on-ground team, and Indian companies use it to sharpen their go-to-market.
On-ground team in India
Marketing, sales support and distributor development run by a local team that knows the crops, states and channels.
Farmers reached in their language
Digital, WhatsApp, voice AI and on-ground activation in the languages farmers actually speak.
Planned around the season
Campaigns timed to Kharif and Rabi windows, so launches land before sowing decisions are made.
Measurable from ad to dealer
Every lead, dealer visit and farmer call is tracked in AgriForce OS, our own agri software.
Built for international agri companies
Newway Agri gives UK, European and other overseas agri-input companies a local team in India for marketing, sales support and distributor development, without building an office first.
What Newway Agri does
Everything an agri-input brand needs to launch and grow in India, from strategy to the farmer’s field. Campaigns and field activity run on AgriForce OS.
Market entry and GTM strategy
Crop, state and channel priorities for India, built on local field knowledge.
Regulatory and registration support
Guidance through product registration and approvals.
Agri CRM and ERP
Dealer, distributor and farmer data in one system, connected to the tools you already run.
Farmer marketing campaigns
Digital, WhatsApp, voice AI and on-ground activation in local languages.
Packaging and promotions
Pack design, point-of-sale material and dealer schemes.
C&F solutions
Clearing and forwarding support so product reaches the channel on time.
