Client story
Manduca Tacos: building a corporate catering pipeline on Meta
Manduca Tacos is a taco restaurant brand in the United States. Newway runs its Meta advertising to grow corporate catering orders.
ClientManduca Tacos
SectorRestaurant and catering
MarketUSA
ServicesMeta Ads, Lead forms, Creative
The challenge
Where we started
Catering is a high-value order, but office managers rarely search for it. The brand needed to reach them before the next team lunch.
What Newway did
- Corporate catering campaigns aimed at office decision makers
- Lead forms that capture headcount, date and location up front
- Food-first creative built for the feed and stories
The result
Corporate catering is now an active, measured channel alongside walk-in trade.
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